Draught Pro

Services:

Web Development
E-commerce
Web Design
SEO

About the company

Draught Pro is a company that provides draught beer equipment, coffee and juice machines, and beverage gas services to the food and hospitality industry and breweries in Atlantic Canada. The company values customer service and has a reputation for delivering high-quality custom draught systems. They prioritize the use of high-quality equipment and a customer-centric approach, and have a track record of maintaining strong relationships with clients. In addition to their core services, Draught Pro also offers a "Wine on Tap" service, which involves the installation of self-contained wine kegs. They are also Nestle Professional Beverages Partners and provide installation and service for Nestle coffee and juice machines in the region.

Objectives

Design visually appealing, professional website that reflects Draught Pro's brand.
Optimize website for speed and user experience.
Clearly showcase Draught Pro's products and services.
Include interactive elements to enhance user experience.
Ensure website is responsive and mobile-friendly.

Results

FASTER PAGE SPEEDS
+
97
%
YEAR-OVER-YEAR
MORE TIME ON SITE
+
73
%
YEAR-OVER-YEAR
PAGES PER SESSION
+
53
%
YEAR-OVER-YEAR
Phase 1

Prototyping

Draught Pro is a company that is committed to providing top-notch customer service and delivering high-quality draught beer equipment and related services to the food and hospitality industry and breweries in Atlantic Canada and Ontario. However, their website did not fully reflect this dedication to excellence. In order to better showcase their solutions, capabilities, and company story, Draught Pro needed a redesign that would be more visually appealing and easy to navigate. The goal of the website overhaul was to present Draught Pro's technical content in a way that was engaging and easy to understand, while still maintaining organization and clarity. The team at Draught Pro is passionate about their work and the redesigned website aims to showcase this passion and dedication.

Phase 2

Style

At SolvSmart, we put careful thought into the design of our website, including the development of a style guide. The use of bold and vibrant colors like red and blue was meant to represent the passion and energy that Draught Pro brings to its work, while the use of metallic accents was intended to reflect the high-quality equipment and services that the company provides. This color scheme helps to create a cohesive visual identity for Draught Pro and helps to establish our brand. The goal of the style guide was to create a website that was visually appealing, consistent, and reflective of our commitment to customer service and excellence in the draught beer equipment industry.

Phase 3

Bringing it All Together

The revamped Draught Pro website is a testament to the company's commitment to professionalism and excellence. The website boasts a sleek design that is both visually appealing and user-friendly. Navigation is intuitive, allowing users to easily access important content on the site. Additionally, the website has been optimized for speed, ensuring that users can access information quickly and efficiently. Overall, the redesign has helped to create a more cohesive and unified online presence for Draught Pro, effectively showcasing their values and capabilities to potential clients.

Maximize your online potential, book a consultation today.

By selecting “Accept All Cookies”, you consent to the storage of cookies for your device to improve navigation, analyze site usage, and support our marketing efforts. For further details, please review our Privacy Policy.